Amazon Shipping INSIGHTS

Customer loyalty begins at the doorstep: Enhancing relationships through delivery excellence

Download the Retail Economics report of 6,000 consumers across the UK, France, Italy, and Spain to uncover the secrets to building e-commerce customer loyalty through exceptional delivery experiences.

About this report

In today's digital retail landscape, the delivery experience has become a crucial brand touchpoint. As the shift from in-store to online shopping accelerates, retailers must find new ways to create meaningful connections with customers. Understanding and optimising this aspect of your retail business can lead to increased customer satisfaction. This report offers a roadmap for turning the delivery experience into a powerful tool for building lasting customer relationships.

Key findings

E-commerce dominates: 42% of consumers in the UK, France, Italy, and Spain now primarily shop online.
Delivery drives loyalty: 81% of consumers say good delivery experiences influence repeat purchases.
Purchasing habits vary: Affluent Gen Zers and Millennials shop online the most and prioritise delivery options.
Gen Z shows strong loyalty: 16–24-year-olds are the most likely age group to make repeat purchases

What you'll learn

1. Key elements of the delivery experience that impact customer satisfaction.
2. Purchasing power and loyalty potential across different age demographics.
3. Strategies to build loyalty through customer feedback loops.
4. Techniques for tailoring delivery experiences to specific customer groups.
5. How to use delivery excellence as a competitive advantage in e-commerce.

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